# LinkedIn Post Prompts for B2B Leaders Replace anything in [brackets] with your own details. ## Start from experience - Interview me with five short questions about a lesson I learned in [area of work]. Then turn my answers into a LinkedIn post under 220 words with a first line of 12 words or fewer. - Here is a decision I made at work and what happened: [paste]. Write a LinkedIn post that tells it as a short story with the situation, the choice, the result, and the lesson, in a plain, confident voice. - Here is a mistake I made: [paste]. Write an honest LinkedIn post about it that ends with what I now do differently and one question that invites readers to share their own. ## Share a point of view - I believe [opinion about my industry]. Write a LinkedIn post that states the view in the first line, gives three reasons with one example each, and acknowledges the strongest counterargument. - Here is an article or report I read: [paste or summarize]. Write a LinkedIn post with my take on it: the one finding that matters most, why it matters to [audience], and what they should do this week. - Turn this data point: [paste number and source] into a LinkedIn post that explains what it means for [audience], with the source credited in the post. ## Make it useful - Turn this process I use: [describe] into a LinkedIn post formatted as a short numbered checklist that a reader can save and reuse. - Write a LinkedIn post answering the question [common question from customers or peers] in under 200 words, with a clear answer in the first two lines. - Here is a long piece I wrote: [paste]. Turn it into three separate LinkedIn posts, each built around one idea, each with a different opening line. ## Improve the draft - Here is my draft LinkedIn post: [paste]. Tighten it by 30%, strengthen the first line, remove any generic phrases, and suggest two alternative closing lines. ## Write the hook - Write five opening lines for a post about [lesson] using the pattern "After [number] years in [field], I have learned that [outcome] comes down to three things." - Using this data: [paste], write five opening lines that lead with the number, such as "We analyzed [number] [things]. The top 10% all do one thing differently." - Write five opening lines about a hard decision I made: [describe it], using the pattern "I [decision] last [time period]. It was the right call. Here is why." - Turn these results: [paste] into an opening line that states the numbers plainly, followed by "Here is the breakdown." - Write five opening lines that state a clear opinion about [topic] that some of my peers would disagree with. Keep each under 12 words. ## Plan the content - Write a LinkedIn post about a customer outcome. Start with their situation before, describe the turning point, and end with the measured result. Keep it under 1,300 characters. - Turn [topic] into a 10-slide LinkedIn carousel outline: slide 1 is the hook, slides 2 to 9 each make one point, and slide 10 gives a clear next step. - Generate 30 days of LinkedIn post ideas for a [role] at a [company type] company. Mix teaching posts, opinion posts, behind-the-scenes posts, and customer stories. - Write a week of posts that each correct one common misconception about [topic] with evidence from my experience: [paste notes]. --- From the AI Marketing Lab: https://derekfrancis.net/lab/ Some prompts are adapted from Marketing Prompts by CoachKit Contributors, shared under the MIT License. MIT License Copyright (c) 2025 CoachKit Contributors Permission is hereby granted, free of charge, to any person obtaining a copy of this software and associated documentation files (the "Software"), to deal in the Software without restriction, including without limitation the rights to use, copy, modify, merge, publish, distribute, sublicense, and/or sell copies of the Software, and to permit persons to whom the Software is furnished to do so, subject to the following conditions: The above copyright notice and this permission notice shall be included in all copies or substantial portions of the Software. THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE SOFTWARE.